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"There
are few media that reach consumers in such large numbers and as
frequently,
particularly
in the morning’s pre potential shopping trips and when
families are
together"
Simon
Bielby - Business Director (Mindshare)
“We
used Milkmedia for the first time in 2005 as an alternative to
newspaper
advertising.
Results showed cash collections up 11% on the previous year and
the
value
of pet food collected up nearly 47% on the past 5 years’
collections. We feel
that
the results are largely due to the wider exposure the week
achieved via the
Milkmedia
promotion.”
Wendy
Wasels, Fundraising Manager (RSPCA)
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